Episode 68: Imogen Randell- Creative Tension- The Science of Research vs The Creativity of Insights
Market research companies are front and centre of the challenges of building creativity in business - they are constantly challenged to strike a balance between being faithful to the data they've gathered, whilst being creative about the insights they generate.
This week’s guest, Imogen Randell, is the CEO of both Quantum Research, and Hall & Partners (part of Clemenger Group) and ideally placed to judge how to get that balance right.
Join us to hear why Imogen describes herself as an adventurer and to learn about her ideas on creative flow, creative tension and creativity on the move.
LINKS:
Imogen Randell - Special Guest
LinkedIn - linkedin.com/in/imogen-randell-9207635
Websites- hallandpartners.net.au | qmr.com.au
Paul Fairweather - Co-host
https://www.paulfairweather.com
Chris Meredith - Co-host
https://www.chrismeredith.com.au
Two Common Creatives
https://www.twocommoncreatives.com/podcast